Stakeholder engagement is a two way process of communication between a project and each of its stakeholders. It is an ongoing process throughout the life of a project.
Stakeholder engagement is an essential basis for:
Other reasons that stakeholder engagement is important include:
Undertaking stakeholder engagement without clear objectives is no different to developing a project or undertaking any human endeavour without objectives i.e. efforts will lack focus. It is useful to disaggregate stakeholders and develop engagement objectives for each group.
The overall objective of stakeholder engagement is to obtain and retain broad community and other stakeholder support to enable the project to develop, operate and expand peacefully. Broad community support is a collection of expressions by affected communities, through individuals and their recognized representatives, in support of the project. There may be broad community support even if some individuals or groups object to the project.
An important secondary objective is that through meaningful engagement stakeholders can influence the design and implementation of projects for mutual benefit.
Intersocial assists clients in the development of stakeholder engagement strategies, stakeholder identification and mapping, development and implementation of stakeholder engagement plans, preparation of communication plans for specific project aspects, and capacity building of client teams in stakeholder engagement. We also specialize in the planning, preparation and management of community relations and key stakeholder negotiations.